Wanted Badly
Wanted Badly
Make what you sell feel important enough for people to want it badly.
This handles the product, problem, desire, message and content.
For people who want more buyers from social media
Get more people to notice, want and buy what you sell.
Practical guides, workshops and tools for people who want more buyers from social media.
200+
Businesses served across different industries.
GHS 127M+
Revenue generated for businesses through marketing campaigns.
17,321
Real buyer conversations studied from paid social campaigns.
The big idea
Selling gets easier when people want what you sell badly.
Most people respond to weak sales by posting more, reducing their prices, copying competitors or explaining harder.
That creates more work. It rarely fixes the real problem.
People buy what feels important to them. They buy relief from painful problems. They buy outcomes they want to reach. They buy things they have learned to desire.
Your job is to sell something they already want badly, or make its importance impossible to miss through your message and content.
That is the idea behind everything I build.Make it wanted badly. Then put it in front of more people every day.
Daily Sales Plan
The Daily Sales Plan
Know what to do every day to get what you sell seen by more people who may want it.
This handles daily content, organic distribution, paid distribution and buyer response.
Start here
Build a Daily Sales Plan for what you sell.
Stop opening social media and wondering what to post.
Decide what you are selling, who needs it, what they need to hear, how they will discover it and how they can respond.
Products and resources
Start with the thing that makes selling easier.
Wanted Badly
Get the Guide
Make what you sell matter more to the people you want to buy it.
Daily Sales Plan Workshop
Get the Workshop
Build the daily social media plan that creates more buyer opportunities.
Daily Sales Kit
Get the Kit
Practical files and worksheets for planning what you will sell and do each day.
Microfixes
Build a Microfix
Turn one small, painful problem into a simple digital product people can buy quickly.
Cringe to Cash
Show up and sell
Learn to show up on camera, share what you know and turn visibility into income.
I built this from real selling situations.
In 2019, I owed GHS 200,000. I used social media and digital marketing to build a remote agency from my bedroom in Accra.
Since then, I have worked with more than 200 businesses across 23 industries and helped generate over GHS 127 million in revenue.
In 2025, I went back into the market to study why ordinary business owners struggled to get sales from social media. I spent over $5,000 on ads, reached more than 2.8 million people and started 17,321 buyer conversations.
Those conversations became the foundation for Wanted Badly and the Daily Sales Plan.
This is the next chapter. Build ideas that earn attention, create demand and produce sales.
One million people selling what they know, make or do.
My vision is to help one million business owners, creators, coaches and experts use social media to get noticed, become wanted and build profitable products around what they know, make or do.
Through books, digital products, workshops, events and practical tools, I am building a body of work that makes marketing easier to understand and easier to use.